What we do


Each year, we deliver dozens of successful small and large scale build, refurbishment and interior fit-out projects within the commercial and hospitality sectors.

Retail Fit-out

For us, bringing to life a retail space means creating the ultimate customer experience, enticing people to enter, explore and engage with your brand. Our philosophy is to create instantly inviting interiors that evoke the senses while grounded in the core foundations of functionality, efficient design and brand guidelines.

Time is money, and that’s especially true in retail. To ensure on-time delivery and a sustainable outcome, we devise an overarching strategy and an agreed framework for each phase of the project, minimising disruptions to trading hours, staff, customers and neighbours.

Planning a major store opening? We make sure you’re 100% prepped for the big event. All this means working cooperatively with every party involved, including shopping centres, leasing agents, franchise designers and business owners.

We’ve worked with some of Australia and the world’s best known brands, like Sass & Bide, Red Valentino, Salvatore Ferragamo, Sportscraft, Glue and Oakley. With the ability to manage everything from initial design concepts through to the final fit-out, we create dynamic retail environments that make an immediate impact and leave a lasting impression.


With extensive experience in the hospitality sector, Soho Projects deliver first class fit-out, refurbishment and renovation services to restaurants, bars, clubs, cafes and boutique hotels. Our hospitality projects perfect the guest experience through creating stylish, unique and immersive environments, inviting your guests to enter, stay and return.

Whether you’re planning a major refurbishment or simply looking to transform one aspect of your interior design, every project – large or small – involves adherence to a carefully planned schedule, devised to work around you.

Our approach allows us to work with unparalleled efficiency and sensitivity in live environments. By providing you with full visibility of which works will be undertaken when, you can continue to manage bookings, minimise the impact on your guests and reduce overall downtime.

Soho Projects have completed world-class refurb and refit projects for some of Australia’s best known hospitality brands. Our past projects have involved delicate heritage restoration works, highly complex and detailed fit-outs for luxury hotels, and stunning contemporary overhauls of formerly aging interiors.


Soho Projects have devised some of Australia’s most distinctive and dynamic commercial spaces. We provide a seamless, comprehensive service for businesses looking to setup, relocate or redesign their existing space, creating a more positive and productive environment for your staff and associates.   

We understand the intricacies of the workspace as well as the strict time and budget constraints often tied in with major changes to the workplace. And that’s why we engage our clients’ involvement in developing a detailed scope of works. A comprehensive breakdown of costs, resource requirements and timings means you steer clear of costly delays and budget blow-outs.